My background
2013 - Today
I've been working for over 12 years in the development of digital systems for businesses, focusing on CRM, marketing automation, e-commerce platforms, and custom software.
Over time, my work evolved from pure development to system architecture and business-driven technology design.
Today, my focus is on building platforms that connect data, processes, and AI into a single operational environment.
What I'm building now
2023 - Present
Huberway
Founder of Huberway, a business platform designed to unify CRM, marketing, customer support, analytics, and commerce into a single ecosystem powered by AI.
The goal is simple: eliminate fragmentation between tools and create a system that understands the business and operates alongside it.
Key products
-
Expandigo
AI-powered system for discovering and enriching people and company data, transforming research into actionable insights. -
AgentSales (CRM)
Advanced CRM system tailored for enterprise workflows, combining inbound and outbound processes in one platform. -
Esdra (Launching soon)
Retail management system for fashion businesses, designed to connect sales, inventory, POS, and analytics into a single flow.
Responsibilities
- System architecture and platform design
- AI integration and orchestration across products
- Product strategy and business alignment
- Development supervision and technical direction
- Building scalable and modular infrastructures
Vision
Technology should not add complexity.
It should remove it.
The future of business software is not a set of tools,
but a single system that understands what you need
and helps you execute it.